March 5, 2024
DIMO Care Camp Helps Farmers Prepare for MAHA Season
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DIMO Care Camp Helps Farmers Prepare for MAHA Season

Nov 25, 2023

DIMO Agribusinesses concluded the “DIMO Care Camp,” a complimentary tractor service camp strategically organized in agricultural regions across the island. The camp, which was aimed at assisting farmers in their season preparations, garnered significant participation from a large number of tractor owners, marking its success.

DIMO Agribusinesses, the agricultural arm of DIMO, delivers top-notch agriculture machinery from globally renowned brands such as Mahindra and Claas to Sri Lanka, accelerating agriculture mechanization in the country. Extending its commitment beyond delivering cutting-edge machinery, the company fosters world-class aftersales care for agriculture machinery further strengthening mechanization in the industry. The main objective of the “DIMO Care Camp” initiative was to deliver top-notch service to all tractor owners preparing for the Maha season, leveraging the company’s extensive experience and expertise in providing after-sales services for agriculture machinery. With this objective “DIMO Care Camp” offered complimentary inspection and service for any tractor brand while providing exclusive discounts on spare parts for the tractor owners gearing for Maha season.

The “DIMO Care Camp” initiative spanned 12 days, reaching several agricultural districts including Batticaloa, Kurunegala, Anuradhapura, Polonnaruwa, and Ampara. In each of these districts, the programme was specifically focused on the towns of Chenkaladi, Uhana, Sewanapitiya, Galnewa, Ibbagamuwa, and Galenbidunwewa successfully. Numerous tractor owners across various brands actively engaged in these programmes experiencing internationally acclaimed service excellence.

Mr. Mahesh Karunaratne, Chief Operating Officer of After Sales Services at DIMO said, “DIMO is expanding its presence across all facets of the agriculture value chain while fuelling the dreams and aspirations of the Sri Lankan farming community. The “DIMO Care Camp” initiative strives to bolster the farming community as they prepare for the season by leveraging our service expertise. With such programmes, our main goal is to guide farmers towards agricultural mechanization, ultimately enhancing productivity.                                          

DIMO not only brings agricultural machinery but also power tools, tires, and automotive spare parts from world-renowned brands to Sri Lanka. Additionally, under the DIMO Lumin brand, the company provides high-quality lighting solutions to customers in Sri Lanka. Participants in the “DIMO Care Camp” programme had an opportunity to explore these products and enjoy exclusive discounts for purchasing them. An eye clinic was also organized for the visitors while facilitating free eye examinations. Enhancing the overall experience of the “DIMO Care Camp,” various entertaining games and special activities were organized in collaboration with FM Derana Radio.  

The “DIMO Care Camp” marks the inaugural service program accessible to all tractor owners in Sri Lanka. Given the enthusiastic response from the farming community, DIMO Agribusinesses has decided to make this programme an annual event. 

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