Dettol paints a hopeful picture to mark Global Handwashing Day 2023
Dettol, Sri Lanka’s ‘Most Loved Brand’ and one of the world’s most trusted global brands, recently celebrated Global Handwashing Day on 15th October 2023 with a special art competition to inspire the next generation to practice good hygiene habits.
Launched under the theme of “Wishabeeja Nethi Hetak – Suwabara Ratak”, ‘a healthy country without germs’, the art competition provided children around the island with a creative platform to showcase their ideas on a cleaner Sri Lanka.
Speaking about the competition, Lilani Rajapaksha – Senior Brand Manager-Dettol ,Reckitt Benckiser said: “Good habits are best learned young and it’s important that we give our children a headstart on understanding the importance of health and cleanliness. The competition’s theme was designed to get children thinking about hygiene and essential habits like handwashing, because these are good practices that they will cherish for life. As a brand that’s committed to safeguarding the health of Sri Lankan consumers, it’s our responsibility to educate the next generation on how they can support a cleaner Nation”.
The competition had four age categories including 7 and under 7, 8-10, 11-13 and 14-16, and each drew in spirited and creative art pieces on the theme of a germ-free Nation. It was judged by an independent panel of judges who awarded 1st place to Hasadi Akithma from Alawwa in the 7 and Under 7 category, Senuth Sanuja from Wellampitiya in the 8-10, K G Hansi Erandika from Kuruvita in the 11-13 and Danidu Manodhya Bandara from Rabukkana in the 14-16 age category.
Beyond celebrating Global Handwashing Day 2023, the art competition is another extension of Dettol’s commitment to fostering a society which prioritises good hygiene practices to ensure a healthier and cleaner Sri Lanka.
Dettol was developed in 1933 for doctors who needed an effective solution to prevent sepsis following childbirth, and has since become a household name across the world. In Sri Lanka, Dettol has been present since 1962, offering a diversified product range across personal hygiene and home care. The brand’s success is built on three iconic foundations: trust, efficacy, and education.