Daraz Sri Lanka’s 11.11 Biggest Sale of the Year is all set to run from November 10 (live from 8:00 p.m.) through November 21, offering customers one of the widest assortments in the country with discounts of up to 90%, free delivery on eligible orders and voucher giveaways worth Rs. 120 million throughout the campaign period.
Daraz’s flagship annual campaign brings together a record line-up of value mechanics across the Daraz app and website, including sitewide Flash Deals and Mega Deals, category-specific promotions, a series of Fastest Finger Flash Sales where customers can grab products at special price points of Rs. 11, Rs. 111, Rs. 1,111 and Rs. 11,111, and discounts of flat 50% during Brand Rush Hour on 80+ brands including Moose Clothing, Amante, Cetaphil, Global Diapers, Marvel Diapers etc. Stock on these deals will be very limited, so shoppers are encouraged to visit Daraz early, shortlist their favourites and add them to their cart before the offers go live. More than 80 brands will offer flat 50% off on selected assortments, with additional savings unlocked through Daraz Vouchers that provide up to 12% off at checkout. Customers will be able to discover offers across electronics, home and living, fashion, beauty, groceries and everyday essentials, with additional category spotlights scheduled across the campaign period.
Collectable app vouchers can be stacked with offers from partner banks and digital wallets, allowing shoppers to maximise their savings within a single transaction. Key payment partners for 11.11 include NTB AMEX, HSBC, NDB, HNB, Union Bank, Commercial Bank, Sampath Bank, DFCC Bank, PABC, Bank of Ceylon and KOKO. Across Golden Rush Hour (8 PM to 2 AM), the main campaign discount windows and Bank Rush Hour, these partners will provide additional savings of up to 20%, subject to partner-specific terms, caps and conditions. Customers who choose to pay digitally will also have access to a range of prepayment incentives and, where available, 12+ months instalment options that help spread out higher ticket purchases.
A strong line-up of brand partners will participate in this year’s 11.11 campaign, including Diamond Best Foods, Unilever, Ceylon Biscuits Ltd, BoAt, Mead Johnson, Reckitt Benckiser, Philips, Cetaphil, Hemas Manufacturing, Janet, Luvecsence, Spa Ceylon, KidsJoy, Farlin, Maliban Biscuit, Hayleys Consumer, Sigma Chemist GSK, 3Q Products, Ewora, Amante, Celcius, Feather, Moose, Quantum Fitness, Himalaya, Herbal Bliss, DSI, Hemas Pharmaceuticals and ICL Brands (Pvt) Ltd. These collaborations will support a wide mix of offers across personal care, food, household, fashion, electronics and wellness categories, allowing customers to complete more of their annual and festive shopping at the best prices of the year.
DarazMall flagship stores, operated directly by brands or their authorised distributors, will anchor the campaign assortment and provide 100% genuine products with official warranties, including 3X money-back guarantee, backed by clear and transparent return and refund policies. Customers will be able to choose from Cash on Delivery and secure digital payment options, helping to keep the purchase journey flexible and convenient. COD Plus offers an additional sweet spot where customers can opt to switch to digital payments closer to delivery, for added convenience.
“11.11 has grown into a shopping festival that our customers look forward to all year, and that is a responsibility we take very seriously,” said Rukshan Xavier, Chief Commercial Officer, Daraz Sri Lanka. “People come to Daraz expecting three things. Prices that feel genuinely special, the peace of mind that what they are buying is authentic, and an experience that is simple from the moment they open the app to the moment their order arrives. For this year’s 11.11, every detail has been planned with those expectations in mind. Our goal is that whether someone is stocking up on daily essentials or finally treating themselves to a dream purchase, they feel that this campaign was created for them. We want 11.11 to feel like eleven days of small celebrations, where every time you open the app you discover something new to love at a special price and know you also have the chance to win truly exciting prizes, wherever you are in Sri Lanka.”
The 11.11 Biggest Sale of the Year on Daraz Sri Lanka will be live from November 10 at 8:00 p.m. to November 21. Customers are encouraged to update to the latest version of the Daraz app, keep an eye on the official 11.11 campaign page for all drops and offers, and add their wish-list items to cart in advance.
